Are cricket matches Fixed ? Lessons for SME Exporters

Are cricket matches Fixed ?  Lessons for SME Exporters.


As we witnessed the India-Australia cricket match, one cannot help but draw valuable lessons applicable to SME exporters. In the spirit of the game, where victory is not guaranteed by past achievements, SME exporters need to adopt a strategic mindset for sustained success.


 


Cricket, a game of uncertainties and strategies, draws parallels with the challenges faced by SME exporters in the international business arena.


As we witnessed the India-Australia cricket match, one cannot help but draw valuable lessons applicable to SME exporters. In the spirit of the game, where victory is not guaranteed by past achievements, SME exporters need to adopt a strategic mindset for sustained success.

 

The Marathon of International Business

In both cricket and international business, professionals often excel in short bursts of speed. However, the true challenge lies in sustaining performance over the long haul. International business is a marathon, not a sprint. The closing stages of a sale demand the same level of enthusiasm, practice, desperation, and focus as the initial stages. It's about pacing oneself to ensure peak performance when it matters the most.

 

Quoting a popular proverb, "In the game, the winner takes all." In international business, small bursts of success may not be enough. It's the ability to see the bigger picture and understand the unseen players off the field that differentiates successful SME exporters from the rest.

 

Beyond Trophies: Network and Transfer Pricing

Big corporations dominate the international arena, leveraging their extensive networks and maximizing profits through strategic transfer pricing. However, SME exporters need not be discouraged. The David and Goliath story teaches us that the small can triumph over the mighty. Opportunities lie in understanding the unique role SMEs play and being prepared to make the most of it.

 

A Changing Landscape: Climate Change and Regulations

In the ever-evolving landscape of international business, external circumstances can act as game-changers. The current elephant in the room is the global concern for climate change, accompanied by carbon taxes and resource recycling initiatives. Developed countries, through organizations like the WTO, are framing rules that impact developing nations. SME exporters must navigate this new terrain with caution.

 

Lessons from the Cricket Pitch

 

1-Seeing the Bigger Picture: Success in international business demands a holistic view. SMEs need to recognize the unseen aspects, just as a cricket team acknowledges the role of supporters beyond the field.

 

2-David vs. Goliath Mentality: SMEs should embrace the role of David. While big corporations may overshadow, there is strength in agility and adaptability. SMEs can be more responsive to market changes, creating unique opportunities.

 

3-Adapting to Changing Circumstances: Much like a cricket team adjusts its game plan based on the pitch conditions, SME exporters must adapt to changing international regulations and market dynamics.

 

4-The Role of Readiness

In the face of uncertainties, readiness becomes a vital factor for SME exporters. This encompasses being well-versed in market trends, regulatory changes, and technological advancements. A proactive stance can turn challenges into opportunities, ensuring sustainable growth.

 

Conclusion

In the spirit of international business, SME exporters must go beyond the visible and focus on strategic gameplay. Learn from the cricket pitch—understand the importance of pacing, see the bigger picture, embrace the David vs. Goliath mentality, and be ready to adapt. Success in international business is not just about playing the game; it about understands the rules, adapting to the circumstances, and emerging victorious, much like a well-played cricket match.

 

As we reflect on the India-Australia cricket match, let it serve as a reminder that in both sports and business, the true winners are those who navigate the challenges with skill, strategy, and unwavering determination.

Bhanu Srivastava

Bizseer Consultancy, Pune ( India )

WhatsApp for consultation appointment – 9822 39 36 34




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